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How to Kickstart a Career as a Digital Nomad
More people are working remotely than ever before. Even before the coronavirus pandemic, which has led to government restrictions on peoples’ movements, the number of employees working from home had rapidly increased in recent years. According to research by the Office for National Statistics (ONS), approximately 1.7 million people in the UK spend most of…
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Make Your Brand Well-known with a Social Media Agency
The power of social media has become a factor in everyone’s life. From politics to buying habits, the influence that social media has on our daily lives has become a phenomenon that affects people the world over. Partnering with a social media agency to provide an extra boost to your brand’s visibility is something that…
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Five Things You Need to Know About Link Building
Link building describes the method of increasing the number and quality of inbound links to a webpage with the goal of increasing their position on search engine results pages. This can be the difference between a company thriving or failing. Today we’re going to take a look at the 5 things you need to know…
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3 Creative Ways to Use Color Psychology Marketing
Think of all the brands that you love like Starbucks, Target, or Facebook. These brands all have corresponding colors that immediately come to mind when you think of them. That is because having a signature color can increase your brand’s recognition by 80%. Color psychology marketing is more than picking your favorite color and running with it.…
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Post-Pandemic Business Cleaning Practices
The COVID-19 pandemic as a global public health crisis has brought into focus many business operational areas which could do with some improvement. Aside from the core business practices and principles of economics, matters of importance such as personnel health and safety are perhaps finally getting the closer look they deserve. For example, before we…
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Protect Your Employees from Violence at the Workplace
Workplace violence happens frequently in many companies. We are hearing daily about problems that escalated between employees, employees, and their bosses, or between company owners. Obviously, there are some ways you can try and prevent arguments, such as vetting your employees before hiring them to see if there are any previous anger issues present. You…
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Insolvency Rates Are Down, But You Still Need To Protect Your Company. Here’s How
While lockdown restrictions may have eased in the UK, the damage caused by the COVID-19 pandemic to the economy is still a clear and present danger to the health of many companies. Statistics show that turnover is atrocious, rated at about 20 percent less than what would typically be expected for the season, with footfall…
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Web Accessibility Myths That Financial Institutions Need to Stop Believing Immediately
Image Credit: niroworld / Shutterstock.com How often do you have to step into your bank these days to carry out a transaction? We wouldn’t be surprised if the answer is never. Most people rely on websites and mobile apps to complete their financial transactions and other banking needs. The truth is, so many people rely…
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Increase Your Online Presence with a Professional Designed Website
Many factors will come into play when creating a robust online presence for your business. Contrary to popular belief, creating a website and posting content from time to time is not enough to enhance your online presence. Your website can only be successful if you incorporate effective SEO techniques and ensure that your website is…
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The Consumer Journey: From Digital Marketing to Making the Sale and Beyond
As technology has evolved over the years, so has the consumer journey, and the business of doing business looks much different today in comparison to 10 years ago. Companies now need to navigate an online presence in addition to landing sales, and the consumer expects more than just a single conversation if a brand hopes…